advertising
How To Get Customers On Your Side
In trying to build a business to be as big and strong as it can be, you are likely going to want to think about the many ways in which you might be able to get people on your side.…
How the power of persuasion goes way beyond mere advertising
Persuasion has become fundamental to shaping people’s view of what is attractive or unattractive, good or bad, acceptable or unacceptable. In essence, it has changed human interaction itself to the extent that consumption – rather than class, region, geography or occupation – has now become the primary form of self-identity and self-expression.