---
title: Tesla's Brand Value Falls 38% as Nvidia Joins the World's 10 Most Valuable Brands
description: "Interbrand's Best Global Brands 2026: Tesla's brand value falls almost 38% to $18.3bn while Nvidia rises 71.5% to sixth. Carmakers had the worst year of any sector."
author: Dr Marina Nani (Editor-in-Chief)
date: 2026-10-28T10:09:22.855Z
updated: 2026-10-28T10:09:22.877Z
canonical: https://www.sovereignmagazine.com/article/interbrand-best-global-brands-2026-tesla-nvidia
image: https://cdn.nanimediahouse.com/pexels-side-view-of-full-length-female-driver-in-casual-dress-squat-4005049.jpg
categories: Markets
content_type: News
region: Global
publication: Sovereign Magazine
access: members
schema_type: Article
---

Tesla has dropped 25 places to 50th in Interbrand's annual ranking of the most valuable brands in the world, with its brand value down almost 38% in a year to $18.3 billion. Nvidia has entered the top 10 at sixth after its brand value rose 71.5% to $74.0 billion, the fastest growth of any brand in the list.

The brand consultancy values the 100 brands in its Best Global Brands 2026 list, published on October 28, at $3.87 trillion combined, up 8.1% from $3.58 trillion in 2025. Its figures estimate what each brand is worth to its owner, based on the profit the brand earns, which is a different measure from the company's market value.

## Nvidia's Quarterly Profit More Than Doubled While Tesla's Operating Income Fell

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